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Marketing Specialist

Blaser Swisslube AG -
Hasle, BE

Soumettre votre candidature

Détails de l'emploi

100% | Temps de travail : 90-100%
De 85 000 CHF à 95 000 CHF par an

Avantages

Congés payés

Qualifications

Espagnol
Compétences rédactionnelles
Système de gestion de contenu
Anglais
Conception graphique
Expérience administrative
Niveau Licence
Communication
Compétences en communication
Marketing

Description complète du poste

Blaser Swisslube USA was founded more than 40 years ago. Sales activities started in 1981 in White Plains (NY), and five years later in 1986 the Goshen production plant opened. Success soon came, thanks to competent customer support by the team of sales engineers and machining specialists. Not least, for this reason, customers regard Blaser Swisslube as the best firm in this sector on the US market. Goshen, NY is the Blaser Swisslube headquarters for North and Central America.

We are seeking a highly skilled, creative, and results-driven Marketing Specialist to support business growth, strengthen brand awareness, and drive customer engagement across North America. This role is responsible for developing and executing marketing campaigns, coordinating events and trade shows, creating compelling content, and implementing strategic initiatives that promote Blaser Swisslube 's products, services, and solutions. The ideal candidate combines creativity with analytical thinking to effectively deliver Blaser Swisslube’s brand message, generate new business opportunities, and foster long-term customer loyalty.

Marketing Specialist

Apply online

Your tasks

Description:
The Marketing Communications Specialist are responsible for marketing campaigns, events and all activities that help to design and create ways to promote Blaser Swisslube products, services and solutions. This position focuses on delivering the Blaser Swisslube brand messages to North American markets to increase new sales and customer loyalty.

Objective / purpose of the function:

The Marketing Communications Specialist will develop and accompany Co-branded initiatives together with Business Partners and Industrial Partners
Strong presentation skills, effective communication with external sales teams, and experience in planning and executing events
Strengthen marketing activities and promote brand awareness
Maintain brand positioning through all communications and media channels
Prepare written marketing plans and budgets with measurable goals and deadlines
Measure and report on program success and strive for continuous improvement
Provide support to Business Partners, Customers, and outside sales team with any marketing related needs
Ensure proper brand representation and execute marketing functions appropriately
Support HQ in developing and managing global projects and activities

Tasks, responsibilities, competences:

Coordinating with Marketing & Communications Team in Switzerland to support Blaser Swisslube US marketing, developing, and creating ways to promote Blaser Swisslube brand awareness
Create products by developing and implementing marketing and advertising campaigns, promotion, email blasts, advertising, for print media as well as on-line channels (together with Digital Communications)
Coordinating, planning, and executing trade shows under the Blaser banner, i.e. International Manufacturing Technology Show (IMT) and, Precision Machining Technology Show (PMTS)
Be a partner to management and teams to ensure all communications internally and externally are proper executed
Supporting outside sales team with promo apparel and distribution needs
Supports Blaser Swisslube Inc Business Partners by assisting with meetings, open houses, or other events
Implements marketing and advertising campaigns
Manages promotional materials portfolio & inventory. Perform physical tasks including unloading boxes and movement of inventory
Supports implementation of marketing strategy for social media platforms (Twitter, Facebook, Instagram, LinkedIn, etc.) together with Digital Communications group
Proposes and monitors Marketing budgets, responsible to purchase items pertinent
Provide event updates for the global website. Work with digital communications group on social media and intranet.
Utilizing Graphic Design Programs

What We Offer:

Competitive salary range of $85,000- $95,000

Compensation Disclaimer

The salary range provided for this position represents our good faith estimate at the time of posting. Actual compensation may vary and will be determined based on a variety of factors, including but not limited to the candidate’s geographic location, relevant experience, skills, and qualification. Individual compensation may vary within the posted range based on these considerations.

Benefits

Paid time off, holiday pay - 8 national holidays including paid holiday shut-down from Christmas Eve through New Year's Eve
Health, dental, and vision benefits
401(k) retirement plan with both company matching contributions and Safe Harbor funding

Work Location: In person- Goshen, NY

Your profile

Requirements

Bachelor’s degree in marketing, Communications, or related field (Preferred)
A minimum of 3 years of successful work history in administrative assistant experience or similar position
Equivalent experience and training in some related industries may be considered
The ability to understand and write or present technical information is essential
Skilled in writing and editing long and short format content in English
Working knowledge of marketing and analytics tools and content management systems
Proficiency in basic graphic design, photography, and photo editing
Bi-lingual skills, especially Spanish, would-be a plus
Travel approx. 10-15%

Your opportunity

We're offering a challenging and dynamic position within a motivated team. Co-operation that's based on trust, openness and mutual respect. Modern infrastructure in an attractive working Environment.

Benefits? Discover here

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